Lamborghini Eyes Sales Record for 2015

Jason Siu
by Jason Siu

Lamborghini expects to set a new sales record this year.

Last year, the Italian automaker saw deliveries increase 19 percent to a record 2,530 units and CEO Stephan Winkelmann believes 2015 will end “in a better way than the previous year.” Lamborghini is benefiting from strong demand for the new Huracan, which will see a convertible variant debut at the Frankfurt Motor Show next week in Germany. The Huracan Spyder won’t go on sale until next spring, however.

SEE ALSO: 2015 Lamborghini Huracan Video Review

Although exact numbers weren’t announced, Winkelmann confirmed that sales in China are broadly flat this year compared to 2014, despite the economic downturn. Deliveries are significantly higher if Hong Kong, Macao and Taiwan are taken into account.

Lamborghini will be launching its Urus SUV in 2018 and expects to sell about 3,000 units annually, meaning that Lamborghini will more than double its sales before the end of the decade. Check back early next week when Lamborghini drops the top on its Huracan as will be reporting live from the 2015 Frankfurt Motor Show.

[Source: Reuters]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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