Ford Straps EcoBoost Power to Skateboard, Blender in New Ads
Ford’s strategy of adding its lineup of turbocharged EcoBoost engines to everything is getting a little out of hand.
For its latest ad campaign, Ford used its 1.0-liter three-cylinder EcoBoost engine to power a few different devices, including a blender, a pitching machine and even a skateboard. Ford enlisted actor Dolph Lundgren as a spokesman for the small turbo engine in the spots.
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The 123-horsepower engine propels the skateboard and stuntman up to 60 mph, while the pitching machine hurls 200 mph fast balls. Finally, the super blender takes on silverware, wood and even another blender.
Check out Ford’s new ad campaign “The Boost” right now.
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Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="http://www.twitter.com/selmer07">Twitter</A> and <A title="Stephen on Google+" href="http://plus.google.com/117833131531784822251?rel=author">Google+</A>
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