Hyundai's LA Auto Show Concept Car to Outline Automaker's 50-MPG CAFE Goal

Colum Wood
by Colum Wood

At the LA Auto Show this November, Hyundai will debut a new concept car that will give a better idea of how the Korean automaker intends to achieve it s 50-mpg CAFE goal. Company CEO John Krafcik recently made the bold statement that Hyundai would average 50-mpg across its lineup by 2025. Currently, the automaker has just over a 30-mpg fleet average – the best in the industry.

While no details have been provided, it’s possible that Hyundai could show a near-production version of the Blue-Will Concept, which has been rumored to hit production as a Toyota Prius rival.

That vehicle is a plug-in hybrid that uses a 152-hp 1.6-liter direct-injection gasoline engine and a 100kW electric motor with a lithium-polymer battery pack. Hyundai claims 106-mpg in plug-in hybrid mode and 50-55-mpg in standard hybrid mode.

GALLERY: Hyundai Blue-Will Concept Debut in Frankfurt

[Source: InsideLine]

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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  • Chad Chad on Aug 06, 2010

    Is easy! Step 1: Under-power the car and make it smaller. Step 2: Fool Americans into thinking that buying small and under-powered is "cool" and will save the planet. Step 3: Charge more for a car that costs less to build. Step 4: Profit.

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