Toyota Aims to Keep Camry on Top With Tweaks in 2014
It might become the best-selling car in the U.S. for the 12th year running, but Toyota isn’t getting complacent with the Camry.
According to Bill Fay, group vice president of the Toyota brand, the 2014 Camry will see some tweaks in order to make it 13 straight years. Though the Camry is taking this year’s title by a wide margin – it currently leads the Honda Accord by over 40,000 units – it will face stiff competition next year.
SEE ALSO: 2013 Toyota Camry vs 2013 Honda Accord
Ford plans to boost production on its Fusion sedan while Hyundai will be introducing a redesigned Sonata next year. Toyota plans to “make some effort through the collective team to keep it No. 1 next year.”
The Camry got a major redesign for the 2012 model year and though Fay didn’t go into details on what it’ll be receiving, he did state that Toyota will be “paying significant attention” to the sedan next year.
GALLERY: 2013 Toyota Camry
[Source: Bloomberg]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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