Lexus Will Be First to Receive Toyota's Self-Driving Technologies

Jason Siu
by Jason Siu

Toyota‘s luxury arm will benefit from the automaker’s autonomous technology before it trickles down to the masses.

Speaking to Automotive News, Toyota’s executive general manager for autonomous driving, Ken Koibuchi, revealed some details on the automaker’s plans. Toyota will begin integrating its self-driving tech on Lexus vehicles first due to the high cost of the systems, and they will come later to the U.S. “It requires sensors that see a long distance and very high-performance computers, which are very expensive,” said Koibuchi.

Currently, Lexus plans on selling Level 4 self-driving technology in its vehicles in the first half of the 2020s, before it heads to other, cheaper vehicles.

SEE ALSO: Lexus LS+ Concept Brings Big Tech to Tokyo Motor Show

The company’s rollout of autonomous technologies might sound like it lags behind its competitors, but that’s because Toyota sees wider safety benefits of focusing on more basic technologies like lane-trace assist and systems that prevent pedal misapplication. There’s also complications when it comes to developing the tech in the U.S. versus Japan. “Many U.S. roads have blurred lane markers or a variety of different lines drawn on the road,” Koibuchi added. “It’s very difficult. We have not done sufficient verification yet.”

For the most part, Toyota has been developing its self-driving tech in Japan before tweaking it for U.S. driving conditions. But it is finding that to be difficult, so it plans on developing the technology for both markets in parallel. The new Lexus LS for example, has semi-autonomous features that will be available in Japan but not initially in the U.S.

There will be some advanced systems being used in the Lexus LS starting next year, but it will use different sensors that are lower cost, said Lexus International president Yoshihiro Sawa.

[Source: Automotive News]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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