Toyota Technical Center Opens Silicon Valley Office
Toyota has opened a new dedicated office in California’s Silicon Valley to further localize its research and development activities in North America. The new Toyota Technical Center will focus on enhancing the customer’s experience with in-vehicle infotainment systems.
The new Toyota Technical Center will co-locate with the Toyota Info Technology Center in their Mountain View, California office in order to leverage complimentary knowledge and skills, developing new product applications and technological advancement for its vehicles.
The Toyota Technical Center was first established in 1977 and headquartered in Michigan (pictured above) and has R&D facilities in Ann Arbor, Saline, Plymouth, Livonia, California, and operates the Toyota Arizona Proving Ground near Phoenix. They have over 1,100 team members driving Toyota’s North American engineering and research & development activities.
“The enhancement of in-vehicle infotainment technology in the coming years will be an important feature to our customers, especially as technology and vehicles continue to evolve,” said Seiya Nakao, President of TTC. “Toyota’s Silicon Valley office will collaborate closely with our key innovative partners in the region with the goal of bringing new ideas to market quicker through product development.”
Ford and Nissan also have Silicon Valley R&D centers.
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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